Lin Jinsie, a major Korean drywall manufacturer, is taking a fresh approach to its business.
In a new marketing campaign, the company announced plans to launch drywall production back on its North Korean production lines.
It will focus on making its products with higher quality and using a new process that has a more natural, environmentally friendly process.
The new products will be offered at some of the major retail outlets in North Korea, including retailers, luxury brands and online outlets.
Lin Jinsies new products include:Lin Jinjia products, which are used for drying products, and Lin Jin Jie products that are used to coat drywall products.
It says it will offer its products at its retail outlets and online, in collaboration with local partners, to help defray the cost of production.